Animal Planet

Broadcast Client at Viewpoint Creative

Monster Week

Animal Planet needed a promo package design to highlight their new Monster Week shows and specials. This visual direction focuses on the eerie, almost mystical environments the monsters inhabit.

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Promo Refresh

Promo Refresh One Sheet

This handy one sheet style guide summarizes the complete Animal Planet promo refresh. I enjoy the challenge of fitting a ton of information on a single page. In addition to the one sheet, I also created the style guide book which goes into more detail about the brand guidelines and the After Effects toolkit.

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The Rebrand

I had the honor of working on a complete Animal Planet rebrand during my time at Viewpoint Creative. I built the 60 page pitch book and designed numerous brand and social assets after the project was awarded. 

Super Cute Shoot

Super Cute Shoot

This was without question the best shoot day of my entire career. There was zero hesitation when Viewpoint Creative asked if I wanted to operate a camera on this incredible production.

This was without question the best shoot day of my entire career. There was zero hesitation when Viewpoint Creative asked if I wanted to operate a camera on this incredible production.

My Work ↓

Animal PlanetBranding, Style Frames

DirexionMarketing, Print, Advertising

OoOtieBranding, Fashion, Social Content, Photography

ID ChannelAdvertising, Photography, Animation, TV

truTVMarketing, Stop Motion, Advertising, Photography, Animation, TV

History ChannelAdvertising, Photography, Animation, TV

All content © 2018  |  Nick Abbondandolo and their respective copyright owners. All rights reserved.